About

Built by someone who
ran the store.

One operator. 12 accounts max. Here's why that matters.

The Story

I built the agency I wish I could have hired.

Before Healey Commerce, I built and ran eCommerce brands from scratch. I know what it costs when your Meta ads don't work. I know what it feels like to read a report full of green arrows while your bank account tells a different story.

I managed Meta ads for other brands while running my own. I learned what actually moves revenue the hard way — through my own money, my own mistakes, and figuring it out without a course or a playbook written by someone who's never spent their own money on ads.

I started Healey Commerce because I couldn't find an agency I'd trust with my own budget. The operators who actually knew what they were doing weren't accessible. The big agencies were exactly what I'd seen from the inside: juniors running accounts, templates dressed up as strategy, and retainers that kept rolling regardless of performance.

So I built what I wanted. Senior operator. Performance-based. Capped so quality never slips. You deal directly with me — not someone reading your account off a dashboard five minutes before the call.

Regan Healey
Founder & Your Point of Contact

Melbourne, Australia · Former eCommerce brand operator · Meta Business Partner · Shopify Experts · Personal contact for every client, always

Meta Business Partner Shopify Experts Melbourne Based
12
Max active accounts. Intentionally capped.
1
Point of contact. You always speak to Regan.
$0
Cost of the initial audit. No strings attached.
AUS
Tradies and eCommerce only. It's all we do.
“If I can't find at least $2 in recoverable revenue for every $1 you're currently spending, I'll tell you straight in the audit and walk away. No pitch. No pressure.” Regan Healey, Founder · Healey Commerce
How We Work

Senior operator model.
No handoffs. No juniors.

You always deal with Regan

Not a senior in the pitch room and a junior after you sign. Every strategy call, every weekly update, every important decision. There's no account manager between you and the person responsible for your results.

Capped at 12 accounts

When I'm full, I'm full. I'd rather turn away business than dilute the work I give each client. 12 accounts means I know every business, every metric, every decision. You're not one of sixty.

Straight communication

If something isn't working, I'll tell you. If I think you're making a mistake, I'll say so. If the audit doesn't find meaningful problems, I'll walk away and tell you why. No spin, no managed expectations.

The Cap

Why 12 clients and no more.

Quality doesn't scale infinitely. At 12 accounts I know every brand, every audience, every creative test, every number that matters. I know what happened this week and why.

At 30 accounts you get a report. At 12, you get Regan on the phone when something breaks — and a strategy actually built around your business, not a template with your logo on it.

When spots are full, they're full. The waitlist gets first access when something opens.

Check availability
What We Stand For

How we think.
How we work.

Results over activity

Reports should tell you whether the business grew — not just clicks and impressions that don't move revenue.

Data-informed decisions

Every recommendation comes from your actual numbers — not an industry average or a gut feeling dressed up as strategy.

No lock-in, ever

Month-to-month. Full handoff when you leave. We earn your business every 30 days — not through contract clauses.

Australian expertise, specifically

GST, ACL, AusPost, Melbourne suburbs, local Meta behaviour. Specificity beats generalism every time.

Ready to work with
someone you trust?

Get the free audit first. No obligation, no pitch. Just an honest look at what's working and what isn't.